a-kid-called-ed-illustrated

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Two children sitting on chairs with a blue wall and bubbles in the background
WORLDWIDE DELIVERY

DESIGNED IN NEW ZEALAND

Blue cartoon-like star with a simple face on a white background

curiosity

We see the world through a child’s eyes — full of wonder, adventure, and wild imagination. Every piece we make is made to climb higher, dig deeper, and dream louder.

Round orange shape with a black smiley face

craft

Quality matters. We work with small factories that care deeply about what they make, using premium fabrics and thoughtful construction so our clothes last.

Orange flower-like shape with a smiley face

conscience

We believe good design shouldn’t cost the earth. From organic fabrics to recycled packaging, we make considered choices every step of the way.

For the curious, the creative, and the mischief-makers.

About Us

Clothes for the dreamers, the explorers, and the mischief-makers.

At A Kid Called Ed, we make pieces that move, play, and tell their own story.

Designed with creativity and conscience, using quality fabrics, thoughtful production, and just the right amount of attitude.

Welcome to our little corner of the internet. We’re so glad you found us.